FAQ

Questions

1. What is the IMPAMA?
2. How does my company become a member?
3. What standing commitees does the IMPAMA have, and how can I get involved?
4. What does the IMPAMA offer members?
5. I am an IMPAMA member, but I haven’t received the IMPAMA Report yet, how can I get it?
6. Where can I go to find IMPAMA Guidelines and Best Practices?
7. How can the IMPAMA help me to train and educate my staff on an ongoing basis?
8. Does the IMPAMA offer interactive advertising consulting services?
9. Can the IMPAMA recommend a company to help me?
10. What are the top reasons I should use Mobile Phone Advertising?
11. Where can I find a calendar of IMPAMA Events?
12. Where can I obtain information on sponsoring opportunities?
13. Who can I contact with general events questions, i.e., registration, cancellation, and receipts?
14. Does the IMPAMA keep industry statistics?
15. What is the difference between General and Associate Membership?
16. Where can I find more information on interactive advertising if I am a senior marketer looking to learn more about the industry?
17. Do you have any other questions?

Answers

1. What is IMPAMA?
   Founded in 2007, the International Mobile Phone Advertising and Marketing Association (www.IMPAMA.com) represents the leading companies that actively engage in and support the sale of interactive advertising on mobile phones. IMPAMA members are responsible for selling over 87% of online-offline bluetooth advertising worldwide. On behalf of its members, the IMPAMA is dedicated to the continuing growth of the mobile phone advertising marketplace, of interactive’s share of total marketing spend and of its members’ share of total marketing spend. The IMPAMA evaluates and recommends standards and practices, fields interactive effectiveness research, and educates the advertising industry about mobile phone advertising. Please read our Mission statement for more information.
   
   
2. How does my company become a member?
   If your company would like to be a leader in the nonconventional mobile phone advertising industry and help shape its future; or if you just want to learn more about the best ways to sell interactive advertising, please visit the Membership section of this website.
   
   
3. What standing commitee does the IMPAMA have, and how can I get involved?
   The IMPAMA has a committee focused on addressing key issues that pertain to the interactive mobile phone advertising and marketing industry. For more information, please visit the website www.impama.com or email at office@impama.com if your company is already a member. Committee participation is only open to IMPAMA member companies.
   
   
4. What does the IMPAMA offer members?
   Please visit our Member Center to find out more about what the IMPAMA does for its members and the interactive industry.
   
   
5. I am an IMPAMA member, but I haven’t received the IMPAMA Report yet, how can I get it? 
   Please contact at office@impama.com
   
   
6. Where can I go to find IMPAMA Guidelines and Best Practices?
   Please refer to our Code Of Ethics & Bylaws section where you can see all our guidelines.
   
   
7. How can the IMPAMA help me to train and educate my staff on an ongoing basis?
   The IMPAMA produces an annual Professional Development Series to educate members about best and emerging practices in mobile phone interactive marketing and bluetooth advertising. For information on attending the Professional Development Series, please email at office@impama.com
   
   
8. Does the IMPAMA offer interactive advertising consulting services?
   No, the IMPAMA does not offer advertising consulting services. The IMPAMA does however offer a variety of industry resources such as industry statistics, research, and case studies. Please visit Events & Training section of this site for more information.
   
   
9. Can the IMPAMA recommend a company to help me?
   No, as a matter of policy, the IMPAMA does not make recommendations, or endorse specific company products or services.
   
   
10. What are the top reasons I should use Mobile Phone Advertising?
    Please refer to our Events & Training section.
    
    
11. Where can I find a calendar of IMPAMA events?
    Please refer to the Events & Training page.
    
    
12. Where can I obtain information on sponsoring opportunities?
    Please contact at office@impama.com for more information.
    
    
13. Who can I contact with general events questions, i.e., registration, cancellation, and receipts?
    Please call at US number
    
    
14. Does the IMPAMA keep industry statistics?
    There is no reliable service that tracks such issues.
    
    
15. What is the difference between General and Associate Membership?
    Membership is open to companies who sell interactive ad inventory. General Members vote and have other rights. Associate Membership is open to all others. For more information please refer to our IMPAMA Member section or contact us at office@impama.com for more information.
    
    
16. Where can I find more information on interactive advertising if I am a senior marketer looking to learn more about the industry?
    Please refer to Events & Training section or contact us at office@impama.com for more information.
    
    
17. Do you have any other questions?
    If you have any further questions, feel free to contact us at office@yahoo.com.